How to create a video membership site

Create a video membership site

Let's walk through creating a video membership site using some popular tools. Here's what you'll need:

First, if you don't have your membership site yet, read how to create a WordPress membership site with Memberful.

Choose a video hosting platform

You'll need a dedicated video hosting platform for your videos. A video hosting platform is the home for all your bandwidth intensive videos. It offers fast and reliable playback for your customers. You also have the option customize your video player to match your brand and embed your videos directly on your WordPress website.

Wistia and Vimeo (Vimeo PRO or Vimeo Business) are two great options. Both platforms offer plenty of customization options, HD videos, and reliable playback. They also provide you with the option to restrict video embedding to specific websites. Combine this restricted embed feature with Memberful and WordPress to create a powerful video membership site.

Getting started with Wistia

Follow these steps to get started with Wistia:

  1. Upload your videos to your Wistia account.
  2. Configure your Wistia account and customize your video player.
  3. (Important!) Enable domain restrictions.
  4. Embed videos on protected WordPress pages or posts.

Step 3 is important because it restricts the embedding of your Wistia videos to your domain. This ensures your members only videos stay private. See the Wistia Help Center for more helpful documentation.

Getting started with Vimeo

Follow these steps to get started with Vimeo:

  1. Upload your videos to your Vimeo account.
  2. Customize your Vimeo video player.
  3. (Important!) Configure your Vimeo privacy settings and be sure to enable the Only on sites I choose embedding option.
  4. Embed videos on protected WordPress pages or posts.

Step 3 is important because it restricts the embedding of your Vimeo videos to your domain. This ensures your members only videos stay private. See the Vimeo Help Center for more helpful documentation.

Nice work!

You're on your way to a paid video membership site. You can continue to build out your new membership site with additional pages or posts. For example, if you're releasing regular video interviews, it might be best to create a new protected post for each new video.

Bonus: Teaser videos

A bonus idea for your video membership site — add some special teaser videos and show them in your marketing content. A great example of a Memberful site using this approach is PianoGroove. You can watch several free videos, but to watch the complete series, you need a membership.

Create your video membership site

With Memberful, WordPress, and a video hosting platform, you can have a powerful video membership site up and running in less than an hour. If you have any questions, don't hesitate to contact us.