Control block visibility in the WP block editor

Memberful visibility controls let you decide who can see specific content without restricting the entire post or page. You can apply these controls to individual blocks in the WordPress block editor and supported Beaver Builder components. In this help article, we’ll show you where to find the visibility settings, explain each visibility option, and cover important limitations.

​

Control visibility in the block editor

Block visibility settings are available for individual blocks in the WordPress block editor. To access them:

1. Select a block in the editor.
2. Open the block’s settings sidebar.
3. Expand the Memberful Visibility panel.

​

Choose who can see a block

Under SHOW CONTENT TO, choose one of the following options.

​

All users (Default)

The block is visible to everyone, whether they are logged in or logged out. No visibility rules are applied.

​

All logged-in members

The block is visible only to members who are signed in to your site.

• Logged-in members can see the block.
• Logged-out visitors cannot see the block.

If a visitor does not meet the condition, the block is not rendered on the page at all.

​

Specific membership plan

The block is visible only to members with an active subscription to at least one selected plan.

1. Choose Specific membership plan from the dropdown menu.
2. Then select one or more Memberful plans.

Important details:

• If multiple plans are selected, the block is shown to members who own any one of those plans.
• You do not need to select every plan a member might have. One matching plan is enough.
• If no plans are selected, the block will not appear for anyone.

​

Hide content instead of showing it

Below the visibility options, you can enable Hide when the above conditions are met. When this toggle is on:

• The block is hidden from the selected audience.
• The block is shown to everyone else.

This is useful when you want to exclude a specific group, such as hiding a block from logged-in members while keeping it visible to visitors.

​

Control visibility in Beaver Builder

When Beaver Builder is active, you can apply Memberful visibility rules to supported components, including Shared Rows. Select the component in Beaver Builder, click Advanced, then expand Memberful Visibility. Under Applies to, select who the rule should apply to. Under Action, choose whether to show or hide the component. If you select Members on specific plans, choose one or more plans under Plans, then click Save.

​

Editor limitations

Visibility controls are available in the WordPress block editor and Beaver Builder. They do not apply to content created with the Classic Editor or other page builders.