Keep more members with in-app retention discounts

Retention discounts aren’t just for email anymore: You can now present them directly in-app, right on the cancellation confirmation screen. This new option works alongside your existing email offers, giving you two chances to win a member back.

Reach members when it counts

We’ve made it easier to win back members by connecting with them at the point of cancellation. In addition to sending retention offers by email, you can now present discounts directly in-app, right before a member confirms they’re leaving.

When a member qualifies for a discount, the in-app offer appears seamlessly in their cancellation flow. Accepting it is instant. Just one click, and the discount is applied on the spot.

A second chance to save a member

If a member skips your in-app discount, they’ll get another opportunity to say yes with an email offer sent an hour later keeping your retention chances alive.

See exactly what’s working

We’ve updated the Discount Reports to show the channel where each discount was redeemed. Now you can track performance across email and in-app offers, and filter by channel to focus your strategy.

In-App retention discounts are live!

You can enable in-app discounts right now via Revenue → Retention in your Memberful dashboard. Read the full setup guide →