Add a link to buy a gift

There are two ways to add a gift purchase link to your WordPress website: You can create a text-based purchase link or a purchase button.

In this help doc:

From your WordPress dashboard, navigate to any post or a page and click the Memberful editor button in the WordPress editor. Select the Buy Gift shortcode, choose your plan from the dropdown list, and type your link text (e.g. Become a member - $15/month). Click OK.

Add a link to buy a gift

Create a gift purchase button

From your Memberful dashboard, navigate to the Plans tab, click the plan name and then Plan Settings. Copy the Gift purchase link and use it with button shortcodes or HTML button options provided by your WordPress theme.

Memberful HTML Gift purchase link

For example, in the Make theme, you can create a button with the Format Builder. If your theme doesn’t have a button builder, install a plugin like Mango Buttons.

Create a button

Please note that we won't generate a Gift purchase link for Date-based plans, Fixed plans, or Plans that have a free trial. (You can create a new, separate Plan without a free trial and use it just for gifts.)

How do gifts work?

Important note about gift purchases: The buyer is purchasing a one-time gift for the selected term. The gift recipient will be responsible for adding a payment method before the next renewal period (and will be reminded 1 week prior if they have not).

When a buyer clicks the purchase link or button, they will be prompted to enter the gift recipient’s name and email address, the delivery date, a personalized message, and payment information.

Buy a gift

The gift recipient will receive an email with a link to activate their gift. If a physical address is required, make it clear on the gift page that the recipient will have the opportunity to enter it when they activate the gift.

Related help docs:

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