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Memberful’s hosted subscription page gives you a ready-made sales page for your plans. You can use it when you do not have your own website or cannot add a sales page to your existing site. In this help article, we’ll create and customize a subscription page, add plans and other signup options, and manage its display settings.

Caffeinated Insights

View example subscription page

The Echo Chamber

View example subscription page

Olive & Thyme

View example subscription page

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Before you begin

Create at least one membership plan before setting up your subscription page. In the Memberful dashboard, go to Revenue → All plans and click New plan. For full setup guidance, see Create a plan.
Create a new membership plan
You can also let visitors register without purchasing a paid subscription. Go to Website → Free registration and toggle on Allow free registration. To learn more, see Allow free registration.
Enable free registration
Your page background color, button color, and logo are inherited from your Memberful branding settings. To update them, see Customize your branding.

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Enable and edit your subscription page

1

Open the subscription page settings

Go to Website, hover over Subscribe, and click the gear icon.
2

Enable the page

Toggle on Enable your subscribe page, then click Save.
Enable the hosted subscription page
3

Open the page editor

Go to Website → Subscribe and click Edit page.
Open the subscription page editor
4

Add the page heading

Enter a title and optional description. Use the rich-text controls to add bold text, italics, strikethroughs, and links.
Edit the subscription page title and description

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Add subscription page items

You can add membership plans, standalone downloads, and free registration as selectable items. While you can add as many items as needed, we recommend showing no more than four so visitors can scan and compare their options more easily.
1

Add a new item

Click New subscribe page item.
Add a new subscription page item
2

Select the item

Select a plan, standalone download, or free registration option, then click Add to page.
Select an item to add to the subscription page
3

Customize the item

Click the item’s display name, description, or button label to edit it.Use the description to explain the benefits members receive or help visitors compare your available options. You can add bold text, italics, strikethroughs, links, and bulleted or numbered lists.
Customize a subscription page item

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Show gift buttons

You can add a gift button below the subscribe button for each plan that supports gifts.
1

Open the subscription page settings

Go to Website, hover over Subscribe, and click the gear icon.
2

Enable gift buttons

Toggle on Show gift buttons, then click Save.
Enable gift buttons on the subscription page
3

Customize the button label

Go to Website → Subscribe and click Edit page. Click the gift button below an eligible plan, enter the button label you want to display, then save your changes.
Customize a gift button label
Only plans that support gifts display a gift button. Plans that are not eligible for gifting will continue to show only their purchase button.

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Reorder subscription page items

On a desktop device, hover over an item and drag the bar that appears above it.
Reorder subscription page items on desktop
On a mobile or touch-based device, use the up and down arrows to change an item’s position.
Reorder subscription page items on mobile

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Add supporting content

Below your subscription options, you can add content such as:
  • frequently asked questions
  • member testimonials
  • contact information
  • additional details about your membership
Add supporting content below the subscription options
Every subscription page includes a link members can use to log in to their account. Social media links configured for your member website also appear in the page footer. To learn more, see Add social media links.

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Enable or disable your subscription page

Go to Website, hover over Subscribe, and click the gear icon. Toggle Enable your subscribe page on or off, then click Save. When enabled, the page is available at:
Replace ACCOUNT-URL with your Memberful account URL. When disabled, visitors cannot access the page. You can use this setting to temporarily hide it while making changes.
Enable or disable the hosted subscription page
Go to Website → Subscribe at any time to preview the page on different screen sizes.
Preview the subscription page across different devices

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Set the subscription page as your welcome page

You can show the subscription page before visitors enter the rest of your member website. Go to Website, hover over Subscribe, and click the gear icon. Toggle on Make it your welcome page, then click Save.
Set the subscription page as the welcome page
When this setting is enabled, the page includes a Skip to preview link that visitors can use to continue to your website.
Skip the subscription page and preview the website
Memberful remembers that a visitor skipped the page for 30 days. During that period, returning visitors are automatically sent to the rest of your website.

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Show or hide included podcasts

Your subscription page can display thumbnails for podcasts included with each plan. Memberful loads the thumbnails automatically from each podcast’s RSS feed.
Podcast thumbnails displayed on a subscription page
Go to Website, hover over Subscribe, and click the gear icon. Toggle on Show podcasts, then click Save.
Enable podcast thumbnails on the subscription page