Create a coupon

In this help doc:

• What are the coupon types?
• Add a coupon.
• Set a coupon's Start Date or End Date.
• Apply a coupon.

What are the coupon types?

There are 3 coupon types:

• One-time: Applied once, then removed.
• Recurring: Applied to a subscription indefinitely (unless removed by staff).
• Limited: Applied to a subscription a limited number of times, then removed. (If applied at checkout, includes initial purchase and renewals.)

Add a coupon

Navigate to Plans → Coupons from your Memberful dashboard.

Click Add a new coupon.

Create your coupon.

1. Generate a code using numbers and letters.
2. Enter a discount percentage or dollar amount.
3. Select a Coupon type.
4. Optional: Select which Plans and Downloads the coupon can be applied to.
5. Optional: Set a Start Date and End Date for the coupon (details below).
6. Optional: Enter max redemptions, i.e. the total number of times the coupon can be redeemed.
7. Optional: Select when the coupon can be used (New orders, renewals and existing subscriptions, or both)
8. Optional: Check Require a credit card when the coupon covers the entire cost.
9. Click Create coupon.

Set a coupon's start date or end date

You can choose to activate your coupon code on a certain date in the future. To do so, pick a Start date.

You can also choose to have your coupon code end or "expire" on a certain date. To do so, pick an End date.

Customers who try to use a coupon before its Start Date or after its End Date will see a message saying "Coupon code is not valid."

Start dates and end dates are inclusive, meaning that the coupon can also be applied on those dates, not just between those dates.

Note that the current day is always determined in the UTC timezone. Let's look at some examples:

You create a coupon that will work from Nov 5 to Nov 17 (UTC timezone).

• Customers in California, USA (-7 UTC) will be able to use the coupon from Nov 4 at 5PM to Nov 16 at 5PM.
• Customers in New York, USA (-4 UTC) will be able to use the coupon from Nov 4 at 8PM to Nov 16 at 8PM.
• Customers in Paris, France (+2 UTC) will be able to use the coupon from Nov 5 at 2AM to Nov 17 at 2AM.
• Customers in Sydney, Australia (+10 UTC) will be able to use the coupon from Nov 5 at 10AM to Nov 17 at 10AM.

Apply a coupon

Members can apply a coupon code at checkout, to an existing subscription (optional), or when they change Plans (optional). Members cannot apply the same coupon code more than once.

Staff can apply coupon codes to member’s accounts, from the Memberful dashboard, without limit.

Learn more about applying and managing coupons.

Related help doc:

• Create coupons in bulk via API.