Create a coupon

In this help doc:

• What are the coupon types?
• Create a coupon.
• Apply a coupon.
• Manage coupons.

What are the coupon types?

There are 3 coupon types:

• One-time: Applied once, then removed.
• Recurring: Applied to a subscription indefinitely (unless removed by staff).
• Limited: Applied to a subscription a limited number of times, then removed. (If applied at checkout, includes initial purchase and renewals.)

Create a coupon

1. Navigate to Settings → Coupons from your Memberful dashboard.

2. Optional: Check Allow members to add coupons to existing subscriptions.

   Important note about this setting: This setting is disabled by default. If you choose to enable it, keep in mind that your members will be able to reapply One-time and Limited coupons, after they expire, unless you disable them.

3. Click Add a new coupon.

4. Create a coupon code using numbers and letters.

5. Enter a discount percentage or dollar amount.

6. Optional: Enter max redemptions to restrict coupon usage.

7. Optional: Specify which Plans and Downloads the coupon can be applied to.

8. Select a Coupon type and click Create coupon.

Apply a coupon

Members can apply a coupon code at checkout, to an existing subscription (optional), or when they upgrade their Plan (optional). Staff can also apply a coupon to a member’s account from the Memberful dashboard.

Member applies a coupon code at checkout

You must have at least one coupon enabled for the coupon field to be displayed in the purchase form.

You can also add coupons automatically with a link:

https://YOURSITE.memberful.com/checkout?plan=12345&coupon=couponcode

A more exact URL is available from the coupon edit view.

Member applies a coupon code to an existing subscription

To add a coupon to an existing subscription, members can navigate to the Subscriptions tab in their account, click Add coupon, and apply the coupon code.

Member applies a coupon code during a Plan upgrade

To add a coupon during a Plan upgrade, members can navigate to the Subscriptions tab in their account, click Change plan, and apply the coupon code.

Please note that if you've chosen to apply a prorated credit to upgrades in your Plan Groups Settings, and the charge-after-coupon is less than the credit for unused time, the credit will not be carried over to the new subscription.

Staff apply a coupon code

To apply a coupon to an existing subscription from the Memberful dashboard, navigate to the member’s profile, click the subscription link, and add the coupon code.

To add a coupon during a Plan upgrade, click change next to the Plan name, choose the new Plan, and then apply the coupon code.

Manage coupons

Navigate to Settings → Coupons to view coupon redemptions and active subscriptions.

Keep in mind that we only count redemptions when the coupon has been applied by a member. It's not considered a redemption if a staff member applies it from the Memberful dashboard. On the other hand, active subscriptions will show all active subscriptions.

You can also edit, disable, or delete your coupons.

If you disable a coupon, it won't affect members who are already using it, but it will no longer be applicable.

If you delete the coupon, it will be removed from all subscriptions that use it. This action is not reversible.